Graphic design
Interactive media
Strategic communication

Carlos Pi  •  About me  •    CV   •  mail@carlospi.com




Interactive design


Brand and website overhaul

Emagister

Redesign of one of the internet's leading academic and vocational education directories.
See the work

Prototyping and information architecture

User experience design

Fiestopia

A brand new, pioneering social-based online travel business for large-group holidays.

Wireframe

Social Elephants

A social media moderation and statistics tool tailored to today's global Marketing Manager.

Interface design and production

Travel web design

Travel: totaljourney


Environment web design

Conservation: Galapagos

Environment web design

Science: MigraMar


Sport web design

Sport: Euroleague

Music web design

Music: Jazzman Records


Healthcare web design

Healthcare: ISDIN


Travel web design

Trust: Stephen Lawrence


Environment web design

Local: K&C Social Council


Environment web design

Betting: 24dogs


Mobile devices

Travel web design

Healthcare: ISDIN


Environment web design

Family: SantaCall





Social media

I have been involved in the strategic side of the newest developments in communication technology, helping companies and organisations embrace their possibilities.

Social media coaching

Social media coaching

Since 2009 I have been delivering a series of presentations to introduce the social media and its potential to companies in a format that anyone can understand.

Social media moderation and statistics

Statistics, moderation and analysis

I have led the definition, wireframing and interface design stages of one of the newest social media management tools to hit the market, coming soon to an agency near you!





Brand design and graphic identity


Emagister

Brand positioning and redesign

Rebranding and redesign of one of the internet's leading academic and vocational education directories.

Interactive graphic identity

Interactive graphic identity

An interactive system to create an infinite number of easily recognisable brand elements, for a film public relations agency in Madrid.
See the work.

Galapagos National Park logo

Graphic identity manual

Consolidating the image of the Galapagos National Park, something I could only do after three years of gaining their trust.
See the work.

Brand definition

Brand definition

A wonderful example of a crisp and elegant brand coming to life, courtesy of Sean Habig, with whom I worked to create the website.
See the work.

Art direction

Art direction

Thanks to my work and for the first time, a long-established healthcare firm introduced photography into its corporate image.
See the work.





Print


Promotional print design

Promotional

Promoting the work of the Galapagos National Park and its vision for the archipelago, which faces stiff opposition from some sectors of the Galapagos local community.
See the work.

Educational print design

Educational

Helping to promote a valuable idea: a shared vision for the conservation of a precious and fragile environment, aimed at the local residents of the Galapagos Islands.
See the work.

Executive print desgn

Executive

I edited and produced the Annual Reports and other promotional products for the large-scale environmental conservation aid project for which I worked in Galapagos.
See the work.





Ambient media


Environmental interpretation center

Galapagos Environmental Interpretation Centre

The Galapagos National Park Environmental Interpretation Centre was first built back in 1994. It is a National Park official tourist visiting site, attracting the vast majority of tourists that visit San Cristobal, the islands province's capital.
See the work.

Photographic exhibition

Traveling Photo Exhibition

A small but very fulfilling project was this portable structure, which carried visual messages from island to island.
See the work.





Strategic Communication


Communication strategy

Galapagos National Park Communication, Education and Participation Strategy

I produced this thesis-sized document in conjunction with leading experts in science, conservation and anthropology in Galapagos. It sets out the long-term communication objectives of the National Park Service in one of the most challenged spots on Earth.
See the work.

National Park Management Plan

Promotional Campaign for the Galapagos National Park's Management Plan

The Galapagos National Park's new Management Plan contains groundbreaking ideas for conservation, making it one of the most forward-looking documents of its kind. I worked on planning and execution the promotional campaign for the local population.
See the work.





Communication for science and conservation


Head of Communications

Head of Communications, Galapagos National Park

Working for a Spanish Government conservation aid project, this position enabled me to carry out design and communication work in a challenging and fascinating new capacity, through a mix of technical expertise, project management and diplomacy.
See the work.

Project Management

Conservation

MigraMar: shark tagging in the Pacific

Animal satellite tagging has taken off in the last decade or so. This group of researchers includes the foremost practitioners in marine telemetry involved in the South Eastern Pacific. I produced their website and a ground-breaking interactive map showing the movements of sharks, turtles and other species.
See the work.

Galapagos National Park website

Volunteer at the Charles Darwin Foundation

The Charles Darwin Foundation is the foremost science and academic research institution in Galapagos. Founded in 1959, it pioneered investigation and conservation efforts in the archipelago. I was an international volunteer working in the Communication Department.
See the work.


Conservation

A new vision for conservation

The Galapagos National Park's new Management Plan contains ground-breaking ideas for conservation, making it one of the most forward-looking documents of its kind. I worked on planning and execution the promotional campaign for the local population.
See the work.

Galapagos National Park website

Galapagos National Park website

In just under six months and managing a small but dedicated team, I carried out the research, design and production of the leading online resource for conservation efforts in Galapagos. The site remains one of the best of the country's public sector.
See the work.

Environmental interpretation centre

Environmental interpretation centre

Relying on the very latest research on the Galapagos environment, biodiversity and social and economic trends, I designed the new Conservation and Development hall of the Galapagos National Park Interpretation Centre. It showcases the main challenges faced by the societies of Ecuador and Galapagos if they are to guarantee the integrity of the archipelago's natural capital.
See the work.

Environmental communication

Strategic communication material

During a period of over three years, I was able to contribute to the Galapagos National Park's communication efforts, not only form a strategic point of view but through direct technical assistance, applying in practice the principles set out by the new Communications Strategy. At the same time, I endeavoured to consolidate the institution's graphic identity over time.
See the work.





Galapagos documentary


Galapagos documentary

I had a rare opportunity to write and direct a full-length documentary on the most important challenges facing Galapagos, as its local population rises rapidly and the environmental risks with it. It is the first time that many of the issues directly related to the development of the local population have been captured in film, through testimonies of local personalities including teachers, farmers, fishermen and local authorities.

Galapagos documentary

Chapter 1: Background


Chapter 3: Food


Chapter 5: Education


Credits


Chapter 2: Tourism


Chapter 4: Health Care


Chapter 6: Foreign Aid